Privacy Policy

1. Introduction

We care about privacy and believe in transparent, respectful data practices.

Welcome to Butr.io ("we," "us," "our," or the "Company"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered lead generation service at https://butr.io (the "Service").

This Privacy Policy should be read in conjunction with our Terms and Conditions, available at https://butr.io/tnc, which govern your use of our Service.

Please read this Privacy Policy carefully. By using our Service, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this Privacy Policy, please do not use our Service.

2. Company Information

Legal Name: Butr-io, LLC

Address: 131 Continental Dr, Suite 305, Newark, DE 19713

Contact: support@butr.io

3. Information We Collect

3.1 Information You Provide Directly

When you register for an account, we collect:

• Full Name: Your first and last name
• Email Address: Your business or personal email address
• Website URL: The URL of your business website
• Business Information: Any additional information you provide about your business

3.2 Information We Collect Automatically

When you use our Service, we automatically collect:

• Usage Data: How you interact with our Service, including features used and actions taken
• Log Data: IP address, browser type, browser version, pages visited, time and date of visit, time spent on pages
• Device Information: Device type, operating system, unique device identifiers
• Cookies and Tracking: Session cookies and similar tracking technologies (see Section 9)

3.3 Information From Your Website

When you provide your website URL, our AI system analyzes:

• Website content and structure
• Products and services offered
• Target audience indicators
• Business category and industry

4. How We Use Your Information

We use the collected information for:

4.1 Service Provision

• Creating and managing your account
• Analyzing your website to understand your business
• Generating daily lead reports
• Identifying potential customers based on Reddit conversations
• Sending lead reports to your email address

4.2 Communication

• Sending service-related announcements
• Responding to your inquiries and support requests
• Providing customer support
• Sending marketing communications (with your consent)

4.3 Service Improvement

• Analyzing usage patterns to improve our Service
• Developing new features and functionality
• Conducting research and analysis
• Debugging and fixing technical issues

4.4 Legal and Security

• Complying with legal obligations
• Protecting against fraudulent or illegal activity
• Enforcing our Terms and Conditions (available at https://butr.io/tnc)
• Protecting our rights and the rights of others

5. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information. We may share your information only in the following circumstances:

5.1 Service Providers

We may share your information with third-party service providers who perform services on our behalf, such as:

• Email delivery services
• Web hosting providers
• Analytics providers
• Customer support tools

5.2 Legal Requirements

We may disclose your information if required to do so by law or in response to:

• Court orders or subpoenas
• Government requests
• Legal proceedings
• To protect our rights, privacy, safety, or property

5.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

5.4 Third-Party Subprocessors

We use the following third-party services to operate our platform:

• Stripe: Payment processing
• Clerk: Authentication and user management
• PostHog: Product analytics
• Slack: Internal communication
• Resend: Email delivery
• Neon: Database hosting
• Vercel: Application hosting and deployment

Each of these services has their own privacy policies and data handling practices.

5.5 Aggregated Information

We may share aggregated, anonymized data that cannot identify you personally for research, marketing, or other purposes.

6. Data Retention

We retain your personal information for as long as necessary to:

• Provide our Service to you
• Comply with legal obligations
• Resolve disputes
• Enforce our agreements (including our Terms and Conditions at https://butr.io/tnc)

When you delete your account, we will delete or anonymize your personal information within 30 days, except where retention is required by law.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

• Encryption of data in transit and at rest
• Regular security assessments
• Access controls and authentication
• Secure development practices

However, no method of transmission over the Internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

8. Your Rights and Choices

8.1 Access and Portability

You have the right to:

• Access your personal information
• Receive a copy of your data in a portable format
• Know what personal information we have collected

8.2 Correction and Deletion

You may:

• Update or correct your information through your account settings
• Request deletion of your account and personal data
• Object to certain uses of your information

8.3 Communication Preferences

You can:

• Opt-out of marketing emails via unsubscribe links
• Manage notification preferences in account settings
• Choose not to receive daily lead reports

8.4 Do Not Track

Our Service does not respond to Do Not Track signals. However, you can control cookies through your browser settings.

9. Cookies and Tracking Technologies

9.1 What We Use

We use:

• Session Cookies: To maintain your login session
• Preference Cookies: To remember your settings
• Analytics Cookies: To understand Service usage

9.2 Managing Cookies

You can control cookies through your browser settings. Note that disabling cookies may limit Service functionality.

10. Customer Logo Usage

By using our Service, you grant us permission to display your company name and logo on our website, marketing materials, and customer lists for promotional purposes.

If you do not wish for your logo to be displayed, please contact us at support@butr.io to opt out.

11. AI Processing and Data Handling

Our AI Scouts analyze your website content to understand your business. This analysis:

• Is automated
• Does not involve human review of your specific data
• Creates aggregated insights about business categories
• Is used solely to match relevant Reddit conversations

The AI processing helps us provide personalized lead generation services by understanding your business domain, target audience, and relevant conversation topics.

12. Website Crawling & Content Processing

When you provide your website URL, we may crawl and process publicly accessible content from your website to understand your business offerings, industry, and target audience.

This crawling:

• Only accesses publicly available pages
• Does not attempt to access password-protected areas
• Respects robots.txt directives
• Is used solely for Service provision

13. Public Reddit Data Handling

We collect publicly available data from Reddit, including:

• Public posts and comments
• Community (subreddit) information
• User engagement patterns
• Timestamps and metadata

Important: We do not collect Reddit users' personal information or private messages. We only process publicly available content in accordance with Reddit's Terms of Service and API guidelines.

Reddit's privacy practices are governed by Reddit's Privacy Policy. We are not responsible for Reddit's data practices.

14. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers in compliance with applicable laws.

15. Children's Privacy

Our Service is not intended for children under 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

16. Third-Party Services

16.1 Reddit

Our Service analyzes public Reddit data. Reddit's privacy practices are governed by Reddit's Privacy Policy. We are not responsible for Reddit's data practices.

16.2 External Links

Our Service may contain links to third-party websites. We are not responsible for their privacy practices.

17. California Privacy Rights (CCPA)

California residents have additional rights under the California Consumer Privacy Act:

• Right to know what personal information is collected
• Right to know if personal information is sold or disclosed
• Right to say no to the sale of personal information
• Right to access personal information
• Right to equal service and price

We do not sell personal information.

18. European Privacy Rights (GDPR)

If you are in the European Economic Area, you have additional rights:

• Right to access, update, or delete your information
• Right of rectification
• Right to object to processing
• Right to restriction of processing
• Right to data portability
• Right to withdraw consent

Legal Bases for Processing: We process your data based on:

• Your consent
• Performance of our contract with you (as outlined in our Terms and Conditions at https://butr.io/tnc)
• Our legitimate interests in providing and improving our Service
• Legal obligations

19. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by:

• Updating the "Last Updated" date
• Sending an email to your registered address
• Posting a notice on our Service

20. Contact Information

For questions, concerns, or to exercise your privacy rights, contact us at:

For EU residents, you also have the right to lodge a complaint with your local supervisory authority.

21. Additional Disclosures

21.1 No Sensitive Data

We do not intentionally collect sensitive personal information such as:

• Health information
• Financial account numbers
• Social security numbers
• Religious or political beliefs

21.2 Data Minimization

We only collect information necessary to provide our Service and do not collect more than needed.